Direct mail of unwanted catalogs is wasted money. Customers have access to view entire catalogs online. Mailed catalogs are still available at customer's request.
The Psalm 23 Jewelry Collection (http://www.psalm23jewelry.com/) registered their catalogs at Catalog Choice, a non-profit organization whose mission is to reduce the number of unwanted catalog mailings by providing a free online service that facilitates communication of the consumer's mail preferences to the catalog mailer. Catalog Choice (http://www.catalogchoice.org/) works collaboratively with the industry to encourage the continued development and adoption of sustainable industry best practices that provide a positive environmental impact.
Catalog Choice has many of the most recognized catalog retailers including Tiffany's, Brookstone and L.L. Bean that utilize their services. Their registered community is over 1 million persons strong. Members can opt out of mailings, reduce the number of mailings, or get new catalogs they may never have heard of before. "We may not be as well known as Tiffany's, but our growing national retail network requires us to efficiently reach our retailers and customers with our new jewelry pieces. The online version is the most eco-friendly way to do that," states Gerhard Kramer, Psalm 23 Jewelry's Marketing Director.
Gerhard continues, "The cost of postage to an unwanted recipient is not only expensive, it's wastes natural resources and impacts our environment. Our Psalm 23 Jewelry's paperless shopping option online catalog can be updated anytime and our customers love that they can virtually turn the pages just like they would if it were mailed to them, without the added mailing costs."
The trend of producing a quality product online without effecting additional natural resources adds to many sides of a small business' bottom line and environment.
About Psalm 23 Jewelry - Laura K Designs, Inc.
(http://www.psalm23jewelry.com/) Located in Rancho Cucamonga, California. The Psalm 23 Jewelry Collection is in a fast-growing retail network of Hallmark Stores, Christian Book Stores, Hospital Gift Shops and General Gift stores. The extended line is focused on becoming timeless and personal reminders of the comfort, hope and inspiration of the 23rd Psalm. The quality jewelry line of bracelets, necklaces, earrings, rings, pendants, bangles and dog tags all provide unique ways to apply the most recognized chapter in the Bible.
Laura Kramer, President, and CLASServices Speaker Graduate, has been invited nationwide to speak to women's groups and conferences about how God has provided healing in her life.
About Catalog Choice
(http://www.catalogchoice.org/)
Catalog Choice is a sponsored project of the Ecology Center. It is endorsed by the National Wildlife Federation and the Natural Resources Defense Council, and funded by the Overbrook Foundation, the Merck Family Fund, the Kendeda Fund, the Weeden Foundation and the Mead Foundation.
Learn more about Laura Kramer and Psalm 23 Jewelry at http://www.psalm23jewelry.com/
No comments:
Post a Comment